<p>In this episode, Siddarth & Atul delve into the surprising dominance in the Indian soft drink market, exploring consumer behavior, brand strategies, and the impact of cultural perceptions on beverage choices.</p>

In this episode, Siddarth & Atul delve into the surprising dominance in the Indian soft drink market, exploring consumer behavior, brand strategies, and the impact of cultural perceptions on beverage choices.

<p>In this episode, Siddarth &amp; Atul delve into the surprising dominance in the Indian soft drink market, exploring consumer behavior, brand strategies, and the impact of cultural perceptions on beverage choices.</p>

E2: Lemony drinks in India & why they score over Colas

I’m Blown is the podcast that rips open the strange, hilarious, totally unbelievable world of Indian consumer behaviour &amp; marketing.

Every week, in a tight, punchy, short episode, we unpack one mind-bending fact, quirk, or cultural oddity that shapes how India buys, behaves, believes, and breaks every marketing rule on the planet.

Whether you’re a marketer, founder, strategist, creator, advertiser, or just an amused observer of Indian madness, this show will blow your mind and make you see the consumer landscape with brand-new eyes.

Business

Marketing

I’m Blown is the podcast that rips open the strange, hilarious, totally unbelievable world of Indian consumer behaviour & marketing. Every week, in a tight, punchy, short episode, we unpack one mind-bending fact, quirk, or cultural oddity that shapes how India buys, behaves, believes, and breaks every marketing rule on the planet. Whether you’re a marketer, founder, strategist, creator, advertiser, or just an amused observer of Indian madness, this show will blow your mind and make you see the consumer landscape with brand-new eyes.

Share E2: Lemony drinks in India & why they score over Colas

Sign up to save your podcasts

E2: Lemony drinks in India & why they score over Colas

E2: Lemony drinks in India & why they score over Colas