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[E293] Solving The CRM Problem, with Jeroen Corthout (Part 3)
Like so many words associated with sales, there is so much to talk about the importance of authenticity & persuasion. And in today’s selling environment, authenticity is the most important virtue sales people can demonstrate, even if it means pointing them to a competitor that can give them exactly what they need.
Contrary to what people believe, persuasion is all about getting emotional engagement with other people. It’s not a shady tactic that involves convincing and forcing people to do things they don’t want to do. It is about trying to understand the other person better than our own interests.
A mindset shift is often required for those who want to increase their persuasive abilities. Genuinely believe what other people have to say, and what’s in their mind is genuinely as valuable as what is in your own mind. A persuasive sales conversation is at its root, about the exchange of value.
Listen more, understand people’s words more, and focus on the value you bring to your clients. Learning and understanding how to do this shifts the seller into a position to persuade with empathy.
Book your free Sales Power Call with Jason
Enroll in the Persuading Like A Professional Online Mini-Course
Download The Power of Authentic Persuasion ebook
Get help with your sales team
Connect with Jason on LinkedIn
Connect with Jeroen on LinkedIn
Jeroen’s Bio
Jeroen is co-founder and CEO of Salesflare, an intelligent CRM built for SMBs selling B2B, mostly popular with agencies and fast-growing startup companies.
Salesflare itself was founded when Jeroen and his co-founder Lieven wanted to follow up on the leads for their software company in an easier way. They didn’t like to keep track of their leads manually and built Salesflare, which pulls customer data together automatically and then actively helps you to follow up.
It’s now the most popular CRM on Product Hunt and top-rated on review platforms like G2 for its ease of use and automation features.
Links
Website: https://salesflare.com
Linkedin: https://www.linkedin.com/in/jeroencorthout/
Learn more about JeroenShow less
View all episodes
By Jason Cutter
4.9
3535 ratings
Like so many words associated with sales, there is so much to talk about the importance of authenticity & persuasion. And in today’s selling environment, authenticity is the most important virtue sales people can demonstrate, even if it means pointing them to a competitor that can give them exactly what they need.
Contrary to what people believe, persuasion is all about getting emotional engagement with other people. It’s not a shady tactic that involves convincing and forcing people to do things they don’t want to do. It is about trying to understand the other person better than our own interests.
A mindset shift is often required for those who want to increase their persuasive abilities. Genuinely believe what other people have to say, and what’s in their mind is genuinely as valuable as what is in your own mind. A persuasive sales conversation is at its root, about the exchange of value.
Listen more, understand people’s words more, and focus on the value you bring to your clients. Learning and understanding how to do this shifts the seller into a position to persuade with empathy.
Book your free Sales Power Call with Jason
Enroll in the Persuading Like A Professional Online Mini-Course
Download The Power of Authentic Persuasion ebook
Get help with your sales team
Connect with Jason on LinkedIn
Connect with Jeroen on LinkedIn
Jeroen’s Bio
Jeroen is co-founder and CEO of Salesflare, an intelligent CRM built for SMBs selling B2B, mostly popular with agencies and fast-growing startup companies.
Salesflare itself was founded when Jeroen and his co-founder Lieven wanted to follow up on the leads for their software company in an easier way. They didn’t like to keep track of their leads manually and built Salesflare, which pulls customer data together automatically and then actively helps you to follow up.
It’s now the most popular CRM on Product Hunt and top-rated on review platforms like G2 for its ease of use and automation features.
Links
Website: https://salesflare.com
Linkedin: https://www.linkedin.com/in/jeroencorthout/
Learn more about JeroenShow less