In today’s episode, we’re excited to share our chat with Sean D’Souza. You may know Sean from his business Psychotactics and or his podcast, the Three Month Vacation. His specialty is understanding how customers think and our interview focused on storytelling. More specifically, how us copywriters can use stories to boost the effectiveness of our […]

E43: Sean D’Souza: The importance of stories in copywriting

The Hot Copy podcast is a collaboration between seasoned copywriters Belinda Weaver and Kate Toon.
Tune in for copywriting tips, shortcuts, writing resources, interviews and laughs. All focused on helping you become a better copywriter.

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The Hot Copy podcast is a collaboration between seasoned copywriters Belinda Weaver and Kate Toon. Tune in for copywriting tips, shortcuts, writing resources, interviews and laughs. All focused on helping you become a better copywriter.

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E43: Sean D’Souza: The importance of stories in copywriting

E43: Sean D’Souza: The importance of stories in copywriting