Scaling Expertise

E46: Making the Mindset Transition from Corporate with Betsy Jordyn


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Many of my listeners have decided to leave their job in corporate America and go out on their own. In this episode of the Hourly to Exit Podcast, I interview Betsy Jordyn, a brilliant consultant who works with people moving from employee to entrepreneur, and she had some great advice to offer during our conversation.

Some of the highlights of the episode include:

  • How to rethink money by going from drawing a salary to generating income and profit
  • Investments vs. Expenses: a perspective that is critical to your business and to selling to your clients
  • The role of a coach or consultant calling for a purpose-driven business model
  • BONUS: We covered some great tips for getting past impostor syndrome

Betsy tells us that she isn’t planning her exit strategy, and we talked about how the same process she is using to scale her business can help when she gets to the point where she wants to sell the business. This is the heart of what I do at Think Beyond IP. If you are considering scaling or selling your business, contact me for a consultation about the steps you should take.

More About Our Guest:

Betsy Jordyn is a Brand Positioning Strategist that helps consulting and coaching business owners clarify their brand positioning and messaging, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Her mission is to help consultants and coaches monetize their best-at-strengths and authentic passions to make a bigger difference in the world.

Connect with Betsy Jordyn:

  • Website
  • LinkedIn
  • Youtube

Connect with Erin and find the resources mentioned in this episode at hourlytoexit.com/podcast.

Erin's LinkedIn Page: https://www.linkedin.com/in/erinaustin/

Think Beyond IP YouTube Page: https://www.youtube.com/channel/UCVztXnDYnZ83oIb-EGX9IGA/videos

Music credit: Yes She Can by Tiny Music

A Team Dklutr production

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Scaling ExpertiseBy Erin Austin