What's Entrepreneurship? Hosted by MURPH.

e5: 30M Views from a Sit-Up Challenge ft. @healthy_collegekid


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This video covers the recent social media trend of challenges that typically follow a series or a per-follower structure.

For example, my first guest, Dani, recently just got a 30 MILLION view video which was Day 1 of her 1000 sit-up challenge. She did 100 sit-ups every day for 7 days, posing the question what would her physique results be after this challenge?

She just started posting a month or so ago and is already at 50K followers across her platforms. So there's some serious power here.

We analyze Dani's challenge as well as other challenges from creators. One of which gained them 158K followers in just 14 days. Another that yielder another creator 108 MILLION views on a single view.

Dani is just days removed from these tens of millions of views, so she describes what she learned, why she decided to do this, and how she was so effective.

It's really just a study into human tendencies. And Dani is so Impressive as a college freshman to be so aware of all this, play into it, and use her relatability and personality to capture the viewers!

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What's Entrepreneurship? Hosted by MURPH.By Chris Murphy