B2B Marketing Futures

E50: From Fashion Journalism to B2B Creativity: The Journey of Dale Anne Scogings


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Join us as we explore the fascinating career of Dale Anne Scogings, Creative Lead at Flourish, a Canva-owned company. From her early beginnings in a small South African town to leading a brand refresh for Flourish, Dale Anne shares her insights on the intersection of creativity and strategy in both B2C and B2B marketing. Discover how her experiences at Cosmopolitan, Japanese culture, and values-led organisations have shaped her approach to fostering creativity and innovation in dynamic environments. Tune in to learn how creativity, passion, and a commitment to excellence can transform businesses and inspire teams.

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B2B Marketing FuturesBy Adzact