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E57 Aki Technologies - Moment Marketing Science for Mobile Ad Personalization at Scale
Q Division talks with Risa Crandall, SVP CPG Strategy + Sales at Aki Technologies, https://www.a.ki/ a mobile marketing company using a unique strategy to determine mobile ad personalization and receptivity called Moment Marketing Science.
Topics Discussed -
What is Moment Marketing Science?
Ad Targeting and Personalization at Scale
Campaign Measurement: Impressions vs. Sales Lift
Messaging Opportunities for Brands, Retailers + QSR
Consumer Sentiment and Data Privacy
Topics Discussed -
What is Moment Marketing Science?
Ad Targeting and Personalization at Scale
Campaign Measurement: Impressions vs. Sales Lift
Messaging Opportunities for Brands, Retailers + QSR
Consumer Sentiment and Data Privacy
View all episodes
By Awesome + Epic ProductionsQ Division talks with Risa Crandall, SVP CPG Strategy + Sales at Aki Technologies, https://www.a.ki/ a mobile marketing company using a unique strategy to determine mobile ad personalization and receptivity called Moment Marketing Science.
Topics Discussed -
What is Moment Marketing Science?
Ad Targeting and Personalization at Scale
Campaign Measurement: Impressions vs. Sales Lift
Messaging Opportunities for Brands, Retailers + QSR
Consumer Sentiment and Data Privacy
Topics Discussed -
What is Moment Marketing Science?
Ad Targeting and Personalization at Scale
Campaign Measurement: Impressions vs. Sales Lift
Messaging Opportunities for Brands, Retailers + QSR
Consumer Sentiment and Data Privacy