We are discussing the advantages of being an early adopter in your business and marketing strategy. Does it pay to implement up-and-coming technology and tactics or is it better to wait and follow the rest of your industry?

Those who started 3 or 4 years ago, you’ve built an audience and you’re ahead of the game.
When you have the history, you build credibility
You tend to build a foundation and you can more quickly reap the benefits
You have a lot more room to gain momentum faster than your competitors

Embrace an attitude of change and be OK with experimenting!

Read more: http://blog.spinweb.net/spinradio-episode-58-the-advantages-of-being-an-early-adopter
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