Heresy

E6: Scaling from $2M to $10M ARR with Peter Crosby, CCO at Triptease


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How do you scale a SaaS sales org from $2M to $10M in ARR without losing momentum—or your mind?

Peter Crosby, Chief Commercial Officer at Triptease, joins Dimitar to break down:

  • What changes (and what doesn’t) as you move from early traction to real scale

  • How to build the right sales motion for your growth stage

  • Mistakes to avoid when hiring, structuring, and forecasting

  • How Triptease navigated this critical growth window

If you're scaling a SaaS business, this episode is a roadmap for the messy middle.


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HeresyBy Dimitar Stanimiroff