Peter Reinhardt, CEO of Charm Industrial and previous CEO at Segment (sold to Twilio) joins Erik and Jack for episode six of "1 to 1000" in which they discuss what most founders miss about PMF, sales, recruiting, and more. If you’re looking for SOC 2, ISO 27001, GDPR or HIPAA compliance, head to Vanta: https://www.vanta.com/1000 

🔥 Apply to join over 400 founders and Execs in the Turpentine Network: https://hmplogxqz0y.typeform.com/to/JCkphVqj

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SPONSORS:

Are you building a business? If you’re looking for SOC 2, ISO 27001, GDPR or HIPAA compliance, head to Vanta. Achieving compliance can actually unlock major growth for your company and build customer loyalty. Vanta automates up to 90% of Compliance work, getting you audit-ready in weeks instead of months and saving 85% of associated costs. 1 to 1000 listeners get $1000 off at: https://www.vanta.com/1000

Metaview is the AI assistant for interviewing. Metaview completely removes the need for recruiters and hiring managers to take notes during interviews—because their AI is designed to take world-class interview notes for you. Team builders at companies like Brex, Robinhood, Quora, and Replit say Metaview has changed the game—see the magic for yourself for free on your first 5 interviews: https://www.metaview.ai/1000

Pesto Tech is a hiring marketplace that makes finding great remote developers fast and easy. They use large language models to evaluate developers along dozens of parameters, including code quality, performance, and security. If you need to start hiring developers fast, all you have to do is answer 5 simple questions on their website: https://pesto.tech

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🎙️ This Won't Last

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Apple Podcasts: https://podcasts.apple.com/us/podcast/id1765665937

Spotify: https://open.spotify.com/show/2HwSNeVLL1MXy0RjFPyOSz

YouTube: https://www.youtube.com/@ThisWontLastpodcast

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X / TWITTER:

@reinpk (Peter)

@jaltma (Jack)

@eriktorenberg (Erik Torenberg)

@TurpentineMedia

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TIMESTAMPS:

(00:00) Episode Preview

(01:38) Product Market fit - how quickly should you expect something to work?

(03:00) Killing ideas too quickly

(04:56) The role of a founder in a company's early days

(07:30) Pricing from a values based perspective

(08:54) Nailing the initial customer value

(10:52) First time founders take market risk. Second time founders take execution risk

(12:50) Navigating the idea maze

(15:25) Sponsor: Vanta

(16:57) Figuring out the product fit moment

(21:34) Tactics on recruitment

(22:55) Favorite question to ask when doing references

(24:22) Acquisition during late stage of a company

(28:13) Acceleration post acquisition

(29:19) Sponsors: Metaview | Pesto Tech

(34:12) Incubating a longevity company

(36:14) Recovery period when switching companies

(37:21) Insights on managing the psychology of the ups and downs of being an entrepreneur

This show is produced by Turpentine: a network of podcasts, newsletters, and more, covering technology, business, and culture — all from the perspective of industry insiders and experts. We’re launching new shows every week, and we’re looking for industry-leading sponsors — if you think that might be you and your company, email us at [email protected].