Business Analysis Simplified

E76: Who Actually Cares About Your Project?


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Many projects get delayed or miss the mark simply because teams don’t involve the right stakeholders early enough.

In this episode of Business Analysis Simplified, Michael and Emily discuss why identifying and understanding your stakeholders is critical to delivering successful outcomes. They explore how missing or misunderstanding stakeholder needs leads to rework, hidden constraints, and misaligned expectations.

You’ll learn:

  • Who counts as a stakeholder (beyond just end users).

  • A clear approach to identify, analyze, and engage stakeholders.

  • How to handle stakeholder conflicts and hidden influencers.

  • A real-world example showing how stakeholder discovery prevented delivery issues.

If you’re a BA, product owner, or project manager, this episode will help you avoid surprises by getting the right voices involved early.


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Business Analysis SimplifiedBy Business Analysis Simplified