THE POWER OF REINVENTION with Kathi Sharpe-Ross

E77: Leading with Passion & Purpose with Ronalee Zarate-Bayani

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Loved this episode where I chat with former CMO of the Los Angeles Rams, Ronalee Zarate-Bayani who is now the Chief Brand Officer of Who Gives a Crap. Ronalee is a passionate innovator and inspirational leader. Both an intrapreneur and entrepreneur, she has re-imagined her roles in many companies.

Ronalee has had an entrepreneurial mindset since she was young and her love for brands has propelled her into a dynamic career. She “owns [her] authenticity” and it has led her to many diverse experiences and adventures with her family. From working at The Hershey Company, to the Los Angeles Rams, to Who Gives a Crap, she has always embraced change and enjoys pushing people to do what they love and follow their passions.

Some powerful takeaways from today’s episode:

  • Finding the balance between the entrepreneurial mindset and an organization’s mindset is “where the magic happens.”
  • Thinking ahead about what you want and looking back at what you have achieved, in all aspects of life, can help you feel more prepared to take a chance and change your life.
  • Sometimes you have to accept the unplanned.
  • Thinking about how much a company or career aligns with your personal values and priorities can help you navigate where you want to be.
  • Being true to yourself and following your passions is the best way to do what you love - and you deserve it.

    • Links:

    Ronalee’s LinkedIn: https://www.linkedin.com/in/ronalee-zarate-bayani/

    Who Gives a Crap Website: https://us.whogivesacrap.org/


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