High Rise: Cannabis MSOs, Products & Market Analysis

E89 - The mainstreaming of cannabis beverages: the good, the not so bad, and the form factors


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It’s 5 o’clock somewhere and that means its beverage time! On this episode Cy and Emily discuss the cannabis beverage category and how it’s relatively safe to say that this format is now part of the mainstream. 

The New York Times recently put out an article about cannabis beverages which attempts to compare the effects of alcohol and cannabis beverage consumption and their associated safety hazards—with just a hint of journalistic bait framing. As you would expect, our hosts provide a rational take on this mainstream publication’s write up about this popular product category.

https://www.nytimes.com/2022/08/19/well/eat/weed-cannabis-drinks.html?smtyp=cur&smid=tw-nytimes

https://www.headset.io/posts/5-rising-cannabis-beverage-brands-in-the-us-canada

https://hubermanlab.com/what-alcohol-does-to-your-body-brain-health/

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