On this episode of Mortgage X, our good friend Phil Treadwell joins Christine and Frazier to talk about how he sees the mortgage industry evolving. Phil goes into why lenders needed to embrace social media to stay relevant to the modern consumer and how he used podcasting to create a strong brand.  

• What is moving the needle for MLOs 
• Finding something unique to be stand out from the crowd 
• What the biggest mistakes lenders and MLOs are making 
• Why fear is keeping MLOs in their marketing comfort zone