The Feedback Loop

Earbuds That Track Your Focus? | 2 Founders Pitch!


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Welcome back to The Feedback Loop, where founders pitch early-stage startups to real investors, getting unfiltered feedback and practical advice on how to sharpen their story. In this episode, we’re hosted by Sherveen Mashayekhi (Founder & CEO of Free Agency) and guest investor Mirit Lugassi from Laconia Capital – digging into two radically different early stage pitches.


Guest Investor

Mirit Lugassi is an investor at Laconia Capital, where she leads pre-seed and seed investments in B2B software companies. She cut her teeth in finance and fintech operations, including scaling a venture-backed AI/ML fintech startup (DueDil) and serving as VP of Customer Operations at an edtech company (Batelle). She then led investment strategy at SeedImpact, orchestrating deals between mission-driven angels and founders, and helped build 51 Unicorns, an investment club focused on female retail investors.


Follow Mirit on LinkedIn: https://www.linkedin.com/in/miritlugassi

Follow Sherveen on LinkedIn: https://www.linkedin.com/in/sherveenm

Follow Sherveen on X: https://www.x.com/sherveen


What You’ll Learn in This Episode

Nailing Your 2nd Pitch – How to reframe your story if you’ve raised a small pre-seed and now you’re aiming for seed capital.

AI for Data Aggregation – Why focusing on specific use cases (like market basket analysis) can wow investors more than a generic AI solution.

Wearables Beyond Fitness – How EEG-based earbuds offer new frontiers in productivity, stress management, and potential health applications.

Investor Skepticism – Tactics for addressing reliability concerns in hardware & data signals, especially for frontier tech solutions.


Want to Pitch Your Startup Live?

Apply now at afterfeedback.com and join our growing community of founders and investors.


Thank you to these intrepid founders for stepping into the spotlight. The Feedback Loop is here to help refine your pitch, sharpen your go-to-market, and share battle-tested investor perspectives. Make sure to subscribe for more real-time, no-nonsense feedback on how to pitch your startup.


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Disclaimer: This content is for educational purposes only and does not constitute investment advice. Always do your own research before making any investment decision.


If you’re into venture capital, AI data platforms, wearables, or frontier hardware, this episode is packed with insights. Like, comment, and share with a friend who’s building the next big thing—and remember, feedback is a gift for every founder and investor.

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The Feedback LoopBy Sherveen Mashayekhi