It feels good to create content intuitively; that place where you don’t feel the pressure of what to say or how to say it with grace and style and perfection, you just say it as often as you can, as many ways as you can because you believe it so fully. You just know it’s the right thing to say. But not everyone is happy to feel their way through things like content creation and writing. This episode provides 4 tips to easily set up a content creation framework.

Work out your messaging. This is where the purpose of your content comes in... Really good messaging is a combination of your purpose, your intent, said in your client’s words and voice.

Key Points:

• Tip 1 Client Voice: Collect Client Words and Phrases (4:51)
• Tip 2 Messaging: Being Purposeful Creates Ease (7:09)
• Tip 3 Your Writing Practise: Set Up for Maximum Creativity Flow (9:34)
• Tip 4 Know When to Stop: Know when your good enough is good enough (12:32)

Also mentioned:

• Create Your Social Media Content Strategy masterclass - your way to use your stories in a strategic way to help your business reach your goals: www.janicefogarty.com/create-your-social-media-content-strategy
• The 7 Habits of Highly Effective People by Steven Covey; amzn.to/3rQ5d1I

Other strategic communications tools for you:

• Don't Waste Your Breath guide on messaging (www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across)
• How to be an Amazing Podcast Guest checklist (www.janicefogarty.com/how-to-be-an-amazing-podcast-guest)
• 10 Places to get Publicity, Even with Zero Budget (www.janicefogarty.com/discover-10-places-to-get-free-publicity-even-though-you-have-zero-budget)

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