How can companies grow their business, increase sales and overcome the key challenges and roadblocks to achieving commercial success? Growing a start-up in a changing economic and political landscape will come with several challenges. So how do businesses turn their vision into reality? Implementing a unique marketing and sales strategy can effectively transform your business and bring it to new heights - but it is not a one size fits all approach. Andrea, CEO of UK and Ireland’s leading equity funding for businesses, Swoop, spoke about how to take your business to the next level in the commercial business growth talk on the first day Elite Business’ live event on March 9. She discussed the challenges that come with increasing the commercial growth of your company, marketing strategies and just how to attract the right talent for your company.