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Ecom Scrollytelling: ABBA The Museum's webshop
How do you transform an iconic legacy into an award-winning e-commerce experience? Tobias Hansson, e-commerce manager at PopHouse Entertainment, shares the strategies behind ABBA The Museum’s global webshop. From fan-centric research to storytelling-driven design, discover how Tobias created a site that’s as engaging as ABBA’s music. Perfect for e-commerce brands looking to elevate their Shopify stores with storytelling, functionality, and design best practices.
Music from #Uppbeat: License code: MY91MH8USS4YRWID
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By InstantHow do you transform an iconic legacy into an award-winning e-commerce experience? Tobias Hansson, e-commerce manager at PopHouse Entertainment, shares the strategies behind ABBA The Museum’s global webshop. From fan-centric research to storytelling-driven design, discover how Tobias created a site that’s as engaging as ABBA’s music. Perfect for e-commerce brands looking to elevate their Shopify stores with storytelling, functionality, and design best practices.
Music from #Uppbeat: License code: MY91MH8USS4YRWID