eCommerce Conversations

eCommerce Conversations | From Model to Menswear Founder


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Weston Jon Bouchér is a California-based menswear brand and the name of its founder. He launched the company in 2019 after a decade as a full-time apparel and lifestyle model. He initially sought a white-label supplier with like-minded quality standards. Unsuccessful, he opted instead for “cut-and-sew manufacturing.” The result is a network of global manufacturers,...
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eCommerce ConversationsBy CommerceTracks