You've seen them before folks, the questionnaires on eCommerce sites that help you to select the product that best fits your needs! Many brands are well known for this kind of shopping model such as ThirdLove and Stitch Fix. Are quizzes the right decision for your brand? On today's episode of Link Up leaders, Francois and Lisa are chatting with the Co-Founder of PreHook Gen Furukawa to learn about the industries that benefit most from eCommerce site quizzes and how these can increase ROI.

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💥About Our Guest!💥

Gen is Co-Founder of Prehook, a leading quiz platform for Shopify merchants. Prehook helps hundreds of high-growth Shopify merchants sell more, accelerate list growth, and capture zero-party data with quizzes. Gen also hosts the eCommerce marketing podcast, Cart Overflow, where he shares what the best brand operators, agencies, and tech platforms are doing to grow their eCommerce revenues. Gen has been in eCommerce for 10+ years, with the last 7 years in eCommerce SaaS. Prior to Prehook, Gen was part of the founding team and lead Marketing at Jungle Scout, the leading software for Amazon sellers.

Prehook is the most powerful way to add a quiz to your Shopify store to improve conversion rate, accelerate list growth, and capture zero-party data.

Learn more at https://prehook.com/

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👋Connect with our hosts Lisa and Francois on LinkedIn

🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/

🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/

 

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