The SmallBizChat with Melinda Emerson

Ecommerce Strategies for SmallBiz Success with John Lawson


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In this episode, Melinda Emerson and John Lawson discuss pricing strategies for online selling and the importance of market research for small businesses. They also talk about the role of social media in business growth, financial management basics, remote work benefits and challenges, and the potential of e-commerce. The episode concludes with answers to listeners' questions about small business management.
(0:00) Introduction to the Small BizChat podcast
(3:10) Review and discussion on pricing strategies for online selling
(20:45) Importance of market research for small businesses
(27:30) Role of social media in small business growth
(35:10) Basics of financial management for small businesses
(42:20) Advantages and challenges of remote work for small businesses
(50:10) Potential of e-commerce for small businesses
(57:30) Sponsor: Succeed As Your Own Boss
(1:05:10) Q&A: Listener's questions on small business management
(1:15:30) Closing remarks and preview of next week's topic
...more
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The SmallBizChat with Melinda EmersonBy Melinda Emerson

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