The Amber Moment

Ed Pyke


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Ed is the CEO at Simpson Travel. Here he talks about an early TV appearance and "getting the bug"; becoming a Eurocamp team manager at 19; running Premier Inn's most profitable London hotel; the lure of being able to define AND execute strategy; leading the private equity sale of Simpson; the power of optimism and diplomacy; and getting a serious taste for outdoor cooking.

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The Amber MomentBy Paul Howarth