Claire is joined by the epic storyteller and ever foul mouthed Mark Whitehand to discuss the power of story, showing up as yourself, and using video as a means of communication. This one gets into come intense, emotional and hilarious places! Find out why Video is king, copywriting is dead, and what a man covered in feces has to go through to get a decent shower.

 

In This Episode

• Throwing a hand grenade into a round table discussion
• People buy when they feel something
• Bearing your entire soul for a great story
• Doing the research and learning about people
• What if people don't like you?
• Words, tone, body language and the messages they convey
• The coffee version of you vs the fake version of you.

 

"I'll tell you why storytelling, because absolutely f*** all else works"

"The emotion has to come before the logic and the practical things"

"You need zero training to be a storyteller"

"People rally to the cause of you bettering yourself"

"People are thinking more about themselves than anybody else"

"I don't have to prove you wrong for me to still be right"

"The only people you're fooling are the ones that don't know you"

 

More Mark!

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