Expert Focus

EF019 Nurturing Your Audience Using Chatbots with Pete Fennell


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Facebook Messenger is easily one of the fastest ways to reach friends, family and potential clients or customers. That being said, wouldn't it be great if there was a system or product in place to make it easier to maintain those relationships? That's where Pete Fennell and Messenger chatbots come in. Pete has a deep understanding of what chatbots can do to positively impact your conversational marketing, and as a result: the relationship you have with your customer. If you want to be connecting with the people who follow you on a regular basis, and nurture them into buyers, this episode is for you!

 

In This Episode

  • What is a chatbot?
  • How and where bots can be used to enhance your customer's experience
  • Facebook marketing tricks
  • Does your business need a chatbot?
  • Are we becoming disconnected or more connected because of artificial intelligence?
  • Major companies are using chatbots, and it's working

 

"We don't see bots as a selling avenue, we see them as a lead nurture kind of process"- Pete

"There's over 1,100 platforms we integrate with" - Pete

"We've just got to look where the world is now, and where we're going" - Pete

"Spammers never win in the end" - Claire

"It's called conversational marketing for a reason" - Pete

 

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Expert FocusBy Claire Dowdall