Expert Focus

EF025 Don't Give Away Your Gifts with Jodee Peevor


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Welcome to The Expert Focus Podcast hosted by the friendly and feisty entrepreneur Claire Dowdall. Each week Claire brings on extraordinary guests, who are experts in their field, to talk about their businesses, tactics, strategies, successes, failures, and funny anecdotes along the way.  Claire is a successful author, coach, and social media specialist and she is serious about helping others on their entrepreneurial journey. She asks fun, but pointed questions that you might not get an answer to somewhere else. Her intro says she's fierce, but really she's just a woman on fire bringing you successful entrepreneurs to learn from.

In this episode, Claire invites Jodee Peevor, the managing director of Online & Totally fabulous, to the show. Jodee has made a career out of helping solopreneurs confidently launch their online businesses. She has fourteen years experience and is still excited about every project. The ladies discuss Kajabi and how it allows Jodee to get peaceful rest by managing her business there. Jodee, calls herself a lady-geek admitting that she loves coding, but also loves branding. She's a great combination or left and right brain in business. Over the entire episode these women give a stellar Kajabi review.

Claire and Jodee talk about the differences in heart centered and transactional people.

  • Heart centered
    • Wants to change the world
    • Have a message that they want to share
    • Money is a bonus
    • Driven by the message
  • Transactional
    • Money first
    • Changing the world is a bonus
    • Driven by the bottom line

Industries Jodee works in:

  • Health
  • Energy Healers
  • Meditative people
  • Gifted people
    • Just because you're gifted doesn't mean give it away

Claire and Jodee take a slight detour to talk about pricing strategies when starting a business. How do you react to things monetarily? If you do something at a low budget it will usually be a terrible experience. When you value yourself, by charging what your service is worth, you are more respected both as a business and for the process. Investment tends to make clients care more.

Claire and Jodee discuss TeePee Weekends. These are weekends where Jodee invites fifty or more female entrepreneurs to her home where they sleep in teepees in her garden A lot of bonding activities are shared among the women and it cements relationships built online. Jodee explains that she put an idea out into the universe and was completely validated by being sent loving, supportive, nonjudgemental, people into her life. She's aware it sounds a little weird, but it works.

Claire asks Jodee what she recommends when people go online to create courses using Kajabi.

  • Refine the process
  • Quick wins
  • Build-in achievements
  • Content
    • How you frame it
    • Open a loop and close a loop
  • Assessments
  • Portals
    • Can have a portal for every client

 

"I have a rule and that rule is: if I don't want to invite you home to have dinner with my family, I don't want to work with you."

"It's so easy for me, I can't possibly charge!"

"Every time I do a favor for someone I regret it."

"I build beautiful online business."

"I asked the universe to send the right kind of people."

"Everyone came with an open heart. It was very beautiful."

 

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Expert FocusBy Claire Dowdall