Welcome to SEO Gurus! 

This episode is brought to you by GHA Marketing! (https://www.ghapodcast.com/)

In today’s episode, we welcome Erika Rykun.

Erika Rykun is the Head of Link Strategy at LinkBuilder.io. She is a passionate advocate of quality link-building and networking. Erika thrives in collaborative environments, always focused on delivering value through innovative solutions.

This episode is brought to you by GHA Marketing, and we hope you’ll enjoy our conversation with Erika. 

Expect to learn:

1. How to build effective link-building strategies in the evolving 2024 SEO landscape.

2. Why guest posting, when done with unique, high-quality content, remains a vital link-building method.

3. The importance of personalizing outreach emails, and subject lines, and including research-backed proposals.

You can find Erika Rykun LinkedIn here:

https://www.linkedin.com/in/erika-rykun/

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LinkedIn: https://uk.linkedin.com/company/gha-marketing-ltd 

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Twitter: https://twitter.com/GHAMarketing_ 

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