Dan Coughlin, Managing Director at Get Hyped Media LLC 

In an insightful interview, Dan Coughlin delves into the dynamic world of influencer marketing, revealing strategies for navigating rising costs and fierce competition. He highlights the game-changing impact of performance marketing and whitelisting, where brands run ads through influencer accounts for greater authenticity. Coughlin shares a compelling success story of a weight loss clinic that drastically cut consultation costs through these innovative techniques. Discover how leveraging micro and nano influencers can transform your brand’s marketing efforts in 2024.