Business Wisdom Podcast

Effective Use of Resources for Rapid Growth


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One of the greatest challenges business owners face is the feeling that there’s never enough time.
It’s a complaint I hear often, and for good reason. When you're wearing multiple hats, managing clients, juggling admin, and trying to grow your business, time quickly becomes your most strained resource.
Here we look at how to make the most of the hours you have, will still finding extra time to concentrate on business growth, including:
- How to prioritise your time effectively
- The importance of finding clarity (and how to do it)
- Creating growth that gives you time back
Time: Your Most Valuable Resource
Time is finite, yet many business owners behave as though they have an unlimited supply. They spend hours on tasks that don’t move the business forward, or worse, invest time engaging with the wrong clients or chasing leads that are unlikely to convert.
When your time is misallocated, it costs you. Not just in missed opportunities, but in energy, focus, and ultimately, revenue.
A smarter approach is to prioritise your time for the highest-value activities. For most business owners, that means focusing on building relationships with the right prospects, delivering exceptional service to existing clients, and making strategic decisions that drive growth. The rest? Delegate or outsource it.
Admin tasks, for example, are easily offloaded. If admin isn’t your strength, get support. Freeing yourself from low-value tasks opens up space to work on the business rather than just in it.
Clarity Transforms Everything
The businesses I work with that experience the most growth all have one thing in common: they’ve achieved strategic clarity.
When you're clear about your message, your ideal client, and the value you provide, everything becomes more efficient. You stop wasting time on the wrong conversations. Your marketing becomes more targeted. Your client interactions become more meaningful. And your business becomes more profitable.
This isn’t just theory. I recently reviewed data from several businesses I’ve worked with over the past few years. These were businesses with annual revenues between $250,000 and $2 million when we started.
Here’s what we found:
Year 1: On average, these businesses doubled their revenue.
Year 2: They grew revenue by a further 1.7 times.
Year 3: They continued to grow at 1.6 times the previous year's revenue.
The common thread? They found clarity. With clear messaging and smarter use of their time and resources, growth became inevitable and sustainable.
Growth That Gives Back
What’s especially powerful is that this growth doesn’t come at the cost of personal well-being. In fact, as businesses become more efficient and effective, owners often find they have more time, despite delivering more value to more clients.
That’s the true payoff of running a well-structured business. It gives back. It creates margin, time and financial, to invest in learning, spend with your family, or simply enjoy the lifestyle you envisioned when you started your business.
It’s all possible with a strategic foundation built on clarity, smart resource use, and aligned decision-making.
Making Time
If you’re ready to make your business work better for your clients and you, it starts with understanding how to use your time and energy wisely. That one shift can unlock the sustainable growth and freedom you’ve been chasing.
Highlights
00:44 The Importance of Time Management
01:14 Outsourcing Admin Tasks
01:27 Using Time Wisely
02:19 Impact of Effective Communication
02:43 Case Study: Business Revenue Growth
04:12 Benefits of Resource Management
05:04 Achieving Business and Personal Goals
Resources
Activity or result: Where are you spending your time? https://www.enevergroup.com.au/activity-or-result-where-are-you-spending-your-time/
Too much in too little time – managing business overwhelm https://www.enevergroup.com.au/too-much-in-too-little-time-managing-business-overwhelm/
Mastering Time Management https://www.enevergroup.com.au/mastering-time-management/
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Business Wisdom PodcastBy Clive Enever