EFFIE STERIOPOLOUS - Journey to Teaching Event Management

In this episode of Journey Undiscovered I speak to Dr. Effie Steriopolous from William Angliss Institute. She undertook her research thesis called transformative theory, a brand experience model for pilgrimage tourism. 

I've heard of the experience economy but did you know what transformational theory is?

Neither did I - until now. She explains how it applies to event management and planning.

We also discuss:

+ her work with study tours and tourism work in Europe + lecturing at William Angliss Institute  + the future for event management students and mentorship

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