Today I had the pleasure of talking with Lauren Tickner. Lauren is an online business mentor that helps entrepreneurs turn their knowledge into a profitable, life-changing online coaching/consulting offer. In this episode, Lauren discusses how she started from fitness and later on transitioned into (even merged it with) coaching and consulting. By the end, you will start putting in the work, focus more on what you can offer, and not overcomplicate things. Enjoy the podcast!

Follow Lauren on Instagram -- @laurentickner

Follow Lauren on Twitter -- @larentickner

Connect with Lauren Ticker on her Facebook Page -- https://www.facebook.com/laurenticknerlife/

Connect with Lauren Ticker on LinkedIn -- https://uk.linkedin.com/in/laurentickner

Connect with Lauren on her website -- https://impact-school.com/

Subscribe to Lauren on YouTube -- https://www.youtube.com/user/TheLaurenizer

“If it fails, the only thing that's going to happen is you're going to end up where you're at right now.” – Lauren Tickner

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Episode Summary:

In this episode, we will know:

• How Lauren started her business in fitness
• Why she transitioned to coaching and consulting
• How to sell by conversational marketing
• And much more!

Timestamps:

02:00 - A day-in-the-life look of Lauren Tickner

03:45 - Appreciating comfort in simplicity

05:00 - Things don’t have to be perfect every time! You only need to be two steps ahead of the people you’re helping

07:45 - Trying new things and learning a lesson no matter what happens

11:18 - How 16-year old Lauren faced ridicule from people at school and how she would have done better with a different mindset

14:50 - Lauren’s transition to coaching from fitness

17:40 - Finding her unique methodology and combining her skillset

23:15 - What the right way is when putting offers together (ultra-low ticket/ultra-high ticket)

28:00 - What entrepreneurs should be spending their time on

29:50 - Targeting the right audience on the right platforms

32:35 - How to start a conversation on social media aimed to sell

35:35 - Do not overcomplicate things!

36:33 - Lauren enjoying coaching her team, delegating things to them, and leading them

38:04 - Lessons learned in Lauren’s successful launch

39:55 - Biggest impact and changes to make moving forward

41:43 - The problem with low ticket clients

Mentioned in this episode:

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