Everyday Leaders

EL172 Whitney Juszkiewicz


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Whitney Juszkiewicz is passionate about developing players of all levels to reach their potential. She founded Fire and Ice Hockey Development in 2015.  Whitney, Edmonton, Alberta born raised. Played University of Saskatchewan, CIS hockey, Team Alberta Sr. Women (2005), Currently live Vancouver, BC, HP1 coaching certified, Hockey Canada Skills Instructor & Female Master Coach Developer trained, Lead Skills Instructor for BC Hockey and former Program of Excellence Coordinator (2016 - 2020), former Hockey Operations Coordinator for NVMHA (2017 - 2020) Owner/Founder of Fire and Ice Hockey Development, Female Coach Mentor with Vancouver Canucks & the NHLCA, Head Coach, Male U15AAA (NVMHA), Female U15AAA (PCAHA) & Female U13AAA (NSFIHA) 2020/21 season, Head Coach U15 Female PCAHA Elite 2021/22, Ast Coach U18 AAA Valley West Giants 2021/22.  Steve Serdachny International Powerskating, and  St. Francis Xavier Hockey Academy (Edmonton) Athlete.  Whitney works training coaches and players aiding in advancing the game in her communities.

BC Hockey Female Lead Skills Instructor

Whitney is excited to be a part of the coaching staff for Team BC as they prepare for the Canada Winter Games to be held in Prince Edwards Island this February, 2023. Currently she works as the BC Hockey Female Coach Mentor. Developing the female game from player and coach mentoring she work with communities all over BC to help grow the female game. She is the Lead Skills Instructor for BC Hockey and former Coordinator for BC Hockey's Female Program of Excellence. She was part of Team BC which won Bronze at the 2017 National Women's U18 Championship & Canada Winter Games Bronze Medal Champions in 2019. Whitney also works as the POE skills instructor for U12/U14 Regional Development camps and U16/U18 Regional Identification camps across the Province.

BC Hockey’s Female Program of Excellence identifies and trains athletes to compete at a Provincial, National and International level. 

Awards & Accomplishments

In 2022 Whitney was recognized by BC Hockey with the NCCP award for development in coaching. Whitney was formerly the Hockey Operations Coordinator with North Vancouver Minor Hockey Association and coached with them for 9 years. In 2021 Whitney was the Executive Director for Langley Minor Hockey Association. Whitney won the BFL 2021 Female Coach of the year for the province of British Columbia.  She brings her expertise on how to develop programs to  support the growth of all the players and coaches in the MHA. Whitney leads with over 10 years experience coaching and coordinating male and female athlete programs from all over the province. Whitney helps bring culture and passion to all those she works with. She is excited for the opportunities this 2023/24 season will bring.

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What would you do to make a bigger impact in the world?  

Melahni Qualls Ake, Founder of Everyday Leaders, and husband Joe Ake, Founder of Joe Ake Studios Productions Together, they created Everyday Leaders 50in50 Podcast.

Melahni is a passionate professional and personal development leadership coach, trainer, and keynote speaker and has been certified through John Maxwell since March 2017 and the WHY Institute since 2020.  John's book The 15 Invaluable Laws of Growth has been the most significant influence in Melahni's personal growth journey and helped her realize the power of her own story, the value of influence in the world, and the steps to create a legacy. She believes everyone has a story to share and that by challenging your beliefs, you can get clear with your life and find better ways to make a bigger impact and change the world.

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    Everyday LeadersBy Melahni Ake

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