Heather Lipner is the creative mind behind Drawsta, a line of t-shirts and tattoos that come to life with augmented reality. With Drawsta, she combines her love for apparel with the immediacy of the internet and meme culture. She speaks to fashion tech journalist Amanda Cosco about how AR is adding a new dimension to fashion.

Electric Runway Episode 33: Heather Lipner: "Augmented Reality is a New Dimension for Fashion"

Named among the top five fashion podcasts globally by Elle Magazine, the Electric Runway podcast looks at technological innovation through the lens of fashion. In each episode, fashion futurist and journalist Amanda Cosco interviews key stakeholders disrupting apparel, retail, and consumer experiences to find out how digital technology is transforming the $2.4 trillion industry.

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Electric Runway Episode 33: Heather Lipner: "Augmented Reality is a New Dimension for Fashion"

Electric Runway Episode 33: Heather Lipner: "Augmented Reality is a New Dimension for Fashion"