Live Life Liberated

Elevate Your Business Strategy: The Strategic Value of a Fractional CFO with Jonny Borok (Ep. 100)

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Are you fully capitalizing on your business’s financial strategy? If not, you could be missing out on critical growth opportunities and tax savings.

Let’s celebrate 100 episodes of Live Life Liberated with a value-packed discussion!

This week, host Derek Myron interviews Jonny Borok, a highly experienced fractional CFO, about how these experts help business owners achieve their investment and estate planning goals with greater precision. 

Their conversation reveals the unique advantages of hiring a fractional CFO, the importance of cross-disciplinary collaboration among advisory teams, and why a unified financial strategy is vital for sustained success.

Whether you’re steering a business with $5 million or more in revenue or seeking to fine-tune your financial approach, this release offers invaluable insights that could revolutionize your financial planning!

Talking points include:

  • The distinct advantages of a fractional CFO for strategic oversight and solving complex financial challenges
  • The enhanced insights a fractional CFO brings from working across multiple industries and clients
  • The crucial impact of effective collaboration between wealth managers, tax strategists, legal experts, and accountants
  • Identifying businesses that stand to benefit most from fractional CFO services, with a focus on strong accounting foundations
  • The essential role of accurate financial reporting in tax planning and how to establish reliable reporting systems
  • The pitfalls of working in silos and the need for continuous coordination among your advisory team
  • Practical guidance on when to consider a fractional CFO for improving financial reporting, cash flow, and tax strategy
  • And much more!

    • Connect with Jonny Borok:

    • Email: [email protected] 
    • Direct: (858) 336-5907

      • Connect with Centura Wealth Advisory:

      • (858) 771-9500
      • Centura Wealth Advisory
      • LinkedIn: Centura Wealth Advisory

        • About Our Guest:


        Jonny Borok has over 25 years of experience as a CFO for primarily San Diego-based, privately held mid-market companies. He has had responsibility for the full range of accounting and finance functions including insurance and tax matters.

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