In this episode of the Advancing Excellence podcast, Janice Clines, Marketing Manager for AOE, interviews Kimberly Kayler, President of AOE and expert in strategic communication, on transforming LinkedIn into a powerful platform for thought leadership. They discuss the importance of LinkedIn, strategies to enhance engagement and visibility, the role of consistency, and common pitfalls to avoid. Kimberly also shares practical tips such as using humor, sharing behind-the-scenes insights, and leveraging LinkedIn features like the featured section, articles, groups, and video content.