Becky, Brittany, and Tabitha, who are business partners and best friends running a med spa. They discuss how they got into the med spa business and the challenges of being best friends and business partners. They share that they are most proud of their skincare services and customization. The guests also talk about the importance of spending more time with customers and the success they have had with word of mouth and Groupon. They offer insights into their membership program and the importance of online reviews and social proof. They also discuss marketing strategies and the benefits of moving locations.