I chat with Elissa Breitbard, owner and founder of Betty's Bath & Day Spa — not only a perennial favorite spa in Albuquerque, but recipient of several business awards since its launch in 2000. Elissa (FYI, there is no "Betty") started Betty's after a career in teaching, and quickly established herself as a savvy businesswoman and networking ninja. We talked about how she started, how she developed such a strong brand and role in the community, and how she balances business ownership with being a mom.