In this interview with Ryan Levesque’s Chief Marketing Officer, Elliot Pittman, we talk about how to use surveys, quizzes and assessments to explosively grow your business. They were able to presell 20,000 copies of Ryan's new book, Choose, by using quizzes and they've helped thousands of businesses unlock a new level of growth through viral quizzes. Some of their quizzes get opt-rates as high as 95%!? It's insane and can definitely be a powerful tool in your marketing efforts.