American Cancer Society Relay For Life Training Podcast

ELT Training Series - Fundraising Strategies & Ideas


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What does it really take to power the mission of the American Cancer Society through Relay For Life? In this energizing recorded training, longtime volunteer Jolene Wegsteen (Relay For Life of Sacramento County) and Anne Dolinski (Director, Centralized Community Fundraising) break down what effective fundraising looks like—at every level.

Whether you’re on an Event Leadership Team, a team captain, or a passionate participant, you’ll walk away with proven ideas for goal setting, community engagement, and keeping fundraising fun. Learn how to lead by example, use the ACS Fundraising App, celebrate milestones, and bring your unique skills to life through creative events—from pickleball tournaments and tea parties to virtual luminaria and neighborhood movie nights.

Packed with real-world examples and tangible tips, this episode is your go-to resource for making your Relay season impactful—and joyful.

🎯 Topics include:

  • Goal setting and monthly benchmarking

  • Engaging your ELT, captains, and participants

  • Fundraising celebration ideas and incentive recognition

  • Creative team and event-wide fundraising examples

  • Maximizing the power of the ACS Fundraising App

  • Shifting the mindset: fundraise before the event

📲 Access all tools and resources at acsresources.org.

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American Cancer Society Relay For Life Training PodcastBy ACS Relay For Life