Andy from Orbit Media drops in to give you a quick content marketing tip: save content from the emails you write. It’s important to realize that you are creating content all the time without even realizing it.

Everyday people are creating large quantities of content just by writing emails. A lot of the information put into these emails can be saved as copy.

This kind of copy is all written in a personal tone, and provides the answers to questions that others have already asked of you.