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Email Marketing Strategies to Grow Your Person Brand with Cat Valverde
Become your industry’s best-known expert through Zenpost’s Personal Brand Blueprint. 👉 https://Zenpost.com
We turn your expertise into content and your content into clients through Zenpost’s monthly done-for-you branding and content services. Get started here 👉 https://Zenpost.com 👈
✦✦✦
On today’s episode of Personal Brand blueprint, Dave Polykoff sits down with Cat Valverde to talk about using the power of email marketing to grow and monetize your personal brand.
Cat Valverde is the Founder at Profeshh where she helps her clients create effective email marketing campaigns that earn eyeballs, clicks, and money.
In this episode, you’ll learn:
→ Optimizing Email Deliverability
→ Effective Email Content Creation
→ Building and Growing an Email List
→ Best Email Marketing Platforms
→ The Importance of Email Marketing in Personal Branding
✦✦✦
🧰 FREE RESOURCES
• Brand Bites Newsletter: davepolykoff.com/newsletters
• Content Toolkit: davepolykoff.com/resources/personal-brand-toolkit/
✦✦✦
⏰ TIMESTAMPS
00:00 Introduction to the Personal Brand Blueprint podcast
00:28 Meet Cat Valverde
01:30 Importance of Email Marketing for Personal Brands
02:45 Getting Emails Out of the Promotions Folder
04:12 Avoid Misleading Subject Lines
06:03 Using Humor in Email Content
07:45 Offering Genuine Offers in Emails
09:00 Strategies to Grow an Email List
11:15 Cat’s Free Webinar and Services
13:03 Email Marketing Platforms: ConvertKit, SendGrid, Mailchimp
16:25 Best Practices for Authentic Email Content
18:40 Avoiding Spam Filters
20:10 Monitoring Spam Folder for Insights
21:35 Case Study: Client’s Social Media Dependence Issues
24:00 Importance of Owning Your Contact List
25:30 Tools for Starting Email Marketing Campaigns
27:45 Cat Valverde's Journey to Entrepreneurship
31:20 Final Thoughts
✦✦✦
🔗 CONNECT WITH CAT
🌐 Website: https://www.linkedin.com/in/catkarwick
📸 Instagram: https://www.instagram.com/cat_valverde_/
💼 LinkedIn: https://www.linkedin.com/in/catkarwick
🎵 TikTok: https://www.tiktok.com/@roaring.sunnies
👤 Facebook: https://www.facebook.com/cat.karwick/
🐦 X/Twitter: https://x.com/Cat_Valverde_
📹 YouTube: https://www.youtube.com/user/catkarwick
✦✦✦
🔗 CONNECT WITH DAVE
🌐 Website: https://DavePolykoff.com
📸 Instagram: https://www.instagram.com/davepolykoff
💼 LinkedIn: https://www.linkedin.com/in/dave-polykoff/
🎵 TikTok: https://www.tiktok.com/@davepolykoff
👤 Facebook: https://www.facebook.com/davidpolykoff
🐦 X/Twitter: https://x.com/DavePoly
📹 YouTube: https://www.youtube.com/@DavePolykoff
✦✦✦
🎙 ABOUT THE PODCAST
The Personal Brand Blueprint podcast engages in conversations with business professionals who are actively investing in their personal brand. Through these interviews, we gain insights into the methods, resources, and underlying beliefs that have contributed to their career success.
✦✦✦
⭐️ LEAVE A REVIEW
Spotify
https://open.spotify.com/show/3FVc5lgMX1zuWkQUOZGqt6
Apple Podcast
https://podcasts.apple.com/us/podcast/personal-brand-blueprint/id1739150806
View all episodes
By Dave PolykoffBecome your industry’s best-known expert through Zenpost’s Personal Brand Blueprint. 👉 https://Zenpost.com
We turn your expertise into content and your content into clients through Zenpost’s monthly done-for-you branding and content services. Get started here 👉 https://Zenpost.com 👈
✦✦✦
On today’s episode of Personal Brand blueprint, Dave Polykoff sits down with Cat Valverde to talk about using the power of email marketing to grow and monetize your personal brand.
Cat Valverde is the Founder at Profeshh where she helps her clients create effective email marketing campaigns that earn eyeballs, clicks, and money.
In this episode, you’ll learn:
→ Optimizing Email Deliverability
→ Effective Email Content Creation
→ Building and Growing an Email List
→ Best Email Marketing Platforms
→ The Importance of Email Marketing in Personal Branding
✦✦✦
🧰 FREE RESOURCES
• Brand Bites Newsletter: davepolykoff.com/newsletters
• Content Toolkit: davepolykoff.com/resources/personal-brand-toolkit/
✦✦✦
⏰ TIMESTAMPS
00:00 Introduction to the Personal Brand Blueprint podcast
00:28 Meet Cat Valverde
01:30 Importance of Email Marketing for Personal Brands
02:45 Getting Emails Out of the Promotions Folder
04:12 Avoid Misleading Subject Lines
06:03 Using Humor in Email Content
07:45 Offering Genuine Offers in Emails
09:00 Strategies to Grow an Email List
11:15 Cat’s Free Webinar and Services
13:03 Email Marketing Platforms: ConvertKit, SendGrid, Mailchimp
16:25 Best Practices for Authentic Email Content
18:40 Avoiding Spam Filters
20:10 Monitoring Spam Folder for Insights
21:35 Case Study: Client’s Social Media Dependence Issues
24:00 Importance of Owning Your Contact List
25:30 Tools for Starting Email Marketing Campaigns
27:45 Cat Valverde's Journey to Entrepreneurship
31:20 Final Thoughts
✦✦✦
🔗 CONNECT WITH CAT
🌐 Website: https://www.linkedin.com/in/catkarwick
📸 Instagram: https://www.instagram.com/cat_valverde_/
💼 LinkedIn: https://www.linkedin.com/in/catkarwick
🎵 TikTok: https://www.tiktok.com/@roaring.sunnies
👤 Facebook: https://www.facebook.com/cat.karwick/
🐦 X/Twitter: https://x.com/Cat_Valverde_
📹 YouTube: https://www.youtube.com/user/catkarwick
✦✦✦
🔗 CONNECT WITH DAVE
🌐 Website: https://DavePolykoff.com
📸 Instagram: https://www.instagram.com/davepolykoff
💼 LinkedIn: https://www.linkedin.com/in/dave-polykoff/
🎵 TikTok: https://www.tiktok.com/@davepolykoff
👤 Facebook: https://www.facebook.com/davidpolykoff
🐦 X/Twitter: https://x.com/DavePoly
📹 YouTube: https://www.youtube.com/@DavePolykoff
✦✦✦
🎙 ABOUT THE PODCAST
The Personal Brand Blueprint podcast engages in conversations with business professionals who are actively investing in their personal brand. Through these interviews, we gain insights into the methods, resources, and underlying beliefs that have contributed to their career success.
✦✦✦
⭐️ LEAVE A REVIEW
Spotify
https://open.spotify.com/show/3FVc5lgMX1zuWkQUOZGqt6
Apple Podcast
https://podcasts.apple.com/us/podcast/personal-brand-blueprint/id1739150806