343 - Email Marketing Strategy for Memberships with Rob & Kennedy

Is email marketing dead?

With social media marketing taking center stage, it’s easy to think so.

But here’s the thing, email marketing is still one of the most convenient and affordable ways to reach audiences to date. However, it’s a mere tool, so the magic only happens when it’s used right.

In this episode, Rob and Kennedy of The Email Marketing

Heroes join us to debunk a few myths about email marketing. They kick things off by delving into the state of email marketing today, then share a few tried-and-tested strategies from their personal playbook.

Essential Learning Points:

Why email marketing isn’t working for most people

How to increase the chances of your email getting read

The importance of connecting with your audience

How often marketers should send emails

Rob and Kennedy share ideas for addictive email marketing content