In a time where AI is everywhere and businesses are blending in, your greatest asset is YOU. Your story, your culture, your experiences—these are the things no algorithm can replicate. In this video, I talk about the concept of your 'Culture Add,' as defined by Danielle Leslie, and why the very things you think make you "too different" are exactly what the world needs.

It's easy to feel like what makes you unique is a barrier to success, but in reality, it’s your superpower. Your quirks, your background, your perspective—they make you relatable and allow you to connect with your audience on a human level.

Whether you're building a business, creating content, or just trying to find your place in the world, leaning into your humanness will make you stand out in an age of artificial sameness. So, how can you turn your story into your greatest strength? Watch/listen to find out.

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