In this conversation, Jerry Schill shares his journey in the landscaping industry, detailing the evolution of Schill Grounds Management over 32 years. He discusses the challenges of entrepreneurship, the importance of self-awareness, and the need for continuous innovation and technology adoption. Jerry emphasizes building a strong company culture and the significance of succession planning for future leadership. In this conversation, Gerald J Schill discusses the challenges of maintaining a consistent culture across multiple locations, the importance of customer service principles like the 'sundown rule', proactive talent acquisition strategies, and offers valuable advice for emerging business owners. He emphasizes the significance of investing in people and building a business with a mindset geared towards long-term success.