Have you ever wondered how much a company truly understands you as a customer? This episode features the candid insights of Debbie Levitt, a customer experience specialist known as the Mary Poppins of CX/UX.  In her work at Delta CX,  she challenges the status quo of marketing strategies.

Debbie's experiences in diverse cultures have armed her with a unique perspective on the importance of acknowledging the diverse needs and identities of customers.

In this discussion, we dissect the outdated practice of marketing predominantly to a majority demographic standard that is gradually losing relevance in our increasingly diverse society.

Debbie offers valuable insights into how companies can shift their marketing tactics to focus more on providing value to their diverse customer base. Drawing on her wealth of experience, she shares how a customer-centric approach can enhance business performance and foster customer loyalty.

She has written Customers Know You Suck: Actionable CX Strategies to Better Understand, Attract, and Retain Customers

Get in contact with Debbie here

This episode is a call to action for all companies to embrace diversity, and a guide to doing it right. Tune in, you're sure to learn something new about the world of customer experience and diversity!

The Culture Ministry exists to create inclusive, accessible environments so that people and businesses can thrive.

Combining a big picture, balanced approach with real-world experience, we help organisations understand their diversity and inclusion shortcomings – and identify practical, measurable actions to move them forward.

Go to https://www.thecultureministry.com/ to learn more

If you enjoyed this episode and maybe learnt something please share with your friends on social media, give a 5 star rating on Apple podcasts and leave a comment. This makes it easier for others to find A Dog Called Diversity.

A Dog Called Diversity is proud to be featured on Feedspot's 20 Best Diversity And Inclusion Podcasts

Thanks for listening. Follow us on LinkedIn, Instagram and Facebook.