Marketing to different personas, understanding your audience and making sure they are diversely represented is crucial to every organization's success. In this episode our guest Sydni Craig-Hart - CEO of Smart Simple Marketing, an expert in the multi-cultural marketing space - shares impactful ways we can connect with our audience in an authentic way.

Marketing to different personas, understanding your audience and making sure they are diversely represented is crucial to every organization's success. In this episode our guest Sydni Craig-Hart - CEO of Smart Simple Marketing, an expert in the multi-cultural marketing space - shares impactful ways we can connect with our audience in an authentic way.

Embracing Multicultural Marketing as a Necessity

The Marketing Cloudcast, the marketing podcast from Salesforce, is for Trailblazers who are leading the way in their companies and careers. Every episode offers key marketing campaign tactics, popular trends, interviews with marketing leaders, and relevant insights — such as social media stats and data management strategies in marketing today. Hosts Tina Rozul and Martin Kihn will dive into topics such as performance on individual marketing channels, marketing career advice, the future of marketing, and beyond. Subscribe, be inspired, and become a Trailblazer.See episode recaps and resources at marketingcloudcast.com, and connect with us at @crozul and @martykihn on Twitter.

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The Marketing Cloudcast, the marketing podcast from Salesforce, is for Trailblazers who are leading the way in their companies and careers. Every episode offers key marketing campaign tactics, popular trends, interviews with marketing leaders, and relevant insights — such as social media stats and data management strategies in marketing today. Hosts Tina Rozul and Martin Kihn will dive into topics such as performance on individual marketing channels, marketing career advice, the future of marketing, and beyond. Subscribe, be inspired, and become a Trailblazer. See episode recaps and resources at marketingcloudcast.com, and connect with us at @crozul and @martykihn on Twitter.

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Embracing Multicultural Marketing as a Necessity

Embracing Multicultural Marketing as a Necessity