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Embracing New Technology: A Vital Component in the Event Industry with Andrea Babin
In this episode, Yanique gets to talk to Andrea Babin, a seasoned event professional, who manages an entire marketing team at Corestack. This is a really fun episode with all the tips, insights, and really valuable information.
Being in the heart of digital innovation and working for a tech company, Andrea still thinks that for now, especially when talking about AI and Chat GPT for that matter, it is a tool that can be used to people's advantage. We can embrace it, but we still need to put the human imprint into it. By the word itself, it is Artificial, meaning there is no personal touch and the world needs a personal touch to connect and interact with each other.
Highlights:
03:03 Andrea shares her journey into the event industry.
07:50 Some misconceptions about the job of an event planner vs the reality of it
13:12 One event oversight that stood out for Andrea and how she was able to put into action Plan ABCD to resolve the slip-up.
16:07 How does Andrea strike a balance between creativity and practicality when talking about large event budgets?
19:20 What are some strategies that would really do well in increasing event attendance? (...What is a Client Champion?)
23:26 Why it is important to incorporate and embrace new technology in corporate events. (...What does Andrea think about AI replacing people in event planning?)
23:37 Yanique's view on AI technology replacing graphic designers, especially the older ones.
24:08 Andrea and Yaniques thoughts on Chat GPT
30:20 Andrea's view and what she does in ensuring that their events are inclusive and welcoming to diverse backgrounds and identities.
34:47 What is one event that Andrea thinks all event professionals should attend, at least once in their career?
39:46 Closing
RESOURCES MENTIONED:
Catersource and The Special Event - https://schedule.catersource.com/
CONNECT WITH ANDREA BABIN:
CONNECT WITH YANIQUE DACOSTA:
Website:
http://eventist365.com/
YKMD
Follow Us on Social Media:
Host
@MissYaniDoesStuff /facebook
@YaniDoesStuff / Twitter
@yanidoesstuff / Instagram
YDaCosta / LinkedIn
Graphic Design Firm for Corporate Events
@TheYKMD / Facebook
@theYKMD / Twitter
@theykmd / Instagram
YKMD Visual Communication / LinkedIn
View all episodes
By Yanique DaCostaIn this episode, Yanique gets to talk to Andrea Babin, a seasoned event professional, who manages an entire marketing team at Corestack. This is a really fun episode with all the tips, insights, and really valuable information.
Being in the heart of digital innovation and working for a tech company, Andrea still thinks that for now, especially when talking about AI and Chat GPT for that matter, it is a tool that can be used to people's advantage. We can embrace it, but we still need to put the human imprint into it. By the word itself, it is Artificial, meaning there is no personal touch and the world needs a personal touch to connect and interact with each other.
Highlights:
03:03 Andrea shares her journey into the event industry.
07:50 Some misconceptions about the job of an event planner vs the reality of it
13:12 One event oversight that stood out for Andrea and how she was able to put into action Plan ABCD to resolve the slip-up.
16:07 How does Andrea strike a balance between creativity and practicality when talking about large event budgets?
19:20 What are some strategies that would really do well in increasing event attendance? (...What is a Client Champion?)
23:26 Why it is important to incorporate and embrace new technology in corporate events. (...What does Andrea think about AI replacing people in event planning?)
23:37 Yanique's view on AI technology replacing graphic designers, especially the older ones.
24:08 Andrea and Yaniques thoughts on Chat GPT
30:20 Andrea's view and what she does in ensuring that their events are inclusive and welcoming to diverse backgrounds and identities.
34:47 What is one event that Andrea thinks all event professionals should attend, at least once in their career?
39:46 Closing
RESOURCES MENTIONED:
Catersource and The Special Event - https://schedule.catersource.com/
CONNECT WITH ANDREA BABIN:
CONNECT WITH YANIQUE DACOSTA:
Website:
http://eventist365.com/
YKMD
Follow Us on Social Media:
Host
@MissYaniDoesStuff /facebook
@YaniDoesStuff / Twitter
@yanidoesstuff / Instagram
YDaCosta / LinkedIn
Graphic Design Firm for Corporate Events
@TheYKMD / Facebook
@theYKMD / Twitter
@theykmd / Instagram
YKMD Visual Communication / LinkedIn