Organizations that successfully earn and keep the trust of their customers, employees, and partners experience better business outcomes, more engagement, and competitive differentiation. But what does that trust look like and who's responsible for building and maintaining that trust?

Jeff Pollard, Vice-President, Principal Analyst on the Security and Risk Team at Forrester Research, joins Business Security Weekly to discuss the emergence of the Chief Trust Officer. For organizations that refuse to leave trust to chance, chief trust officers have emerged as the role responsible for shaping their firm's destiny. Jeff will explain why the role has emerged and details its responsibilities, organizational structures, and measures for success.

In the leadership and communications segment, Why must CISOs slay a cyber dragon to earn business respect?, Simon Sinek says the most successful people in the world 'hit zero' or came close to it: Failure is 'the gift', The Remote Leadership Paradox: Why Your Team Feels Micromanaged AND Abandoned (And How to Fix It), and more!

Show Notes: https://securityweekly.com/bsw-419