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Today’s guest has just returned from America after spending the best part of 6 years working and studying in New York City. From travelling over there to study her MBA Emily Walkerden landed a role as the Manager of Partnership Development for the NBA.
During her time at the NBA Emily worked to her way up to what she considers her dream role as the Director of Partnership Development where she marketed the NBA to the world's best marketers. As the senior member of the Partnership Development team, Emily led the go-to-market B2B marketing strategy and brand positioning of the NBA and WNBA, as well as customized multiyear, sports marketing programs for the world’s most recognizable brands.
Today’s guest has just returned from America after spending the best part of 6 years working and studying in New York City. From travelling over there to study her MBA Emily Walkerden landed a role as the Manager of Partnership Development for the NBA.
During her time at the NBA Emily worked to her way up to what she considers her dream role as the Director of Partnership Development where she marketed the NBA to the world's best marketers. As the senior member of the Partnership Development team, Emily led the go-to-market B2B marketing strategy and brand positioning of the NBA and WNBA, as well as customized multiyear, sports marketing programs for the world’s most recognizable brands.