Emma Bates is a natural-born marketer and community builder. At the age of 19, she grew a blog to 100k+ readers before transitioning into the marketing industry, working with mammoth consumer brands in NYC and the UK. Before founding Diem, Emma was Head of Global Marketing at Away. And now, Diem is taking off all over the world as the first-of-its-kind social search engine for women and non-binary folk.

Have you Googled something starting with "Is it normal..."? Candace and Emma spoke about why women seek answers within the context of their specific situation, the data bias and gender information gap within search engines, and why conversations will always be the primary information-sharing tool.

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