Emma Guo is the co-founder and CEO of Offsyte, a one-stop-shop for discovering and booking team-building events. We chat about the challenges that fully remote startups face when building company culture, pivoting and fundraising in the middle of the pandemic, and Emma’s previous experience working as an early engineer for Lyft.

Emma also discusses her startup journey, getting the idea for Offsyte, and finding the right co-founder. Emma also shares her insights regarding building a two-sided marketplace and using SEO to drive customer acquisition and brand awareness.

As a female engineer, Emma gives her thoughts on the issue of diversity in a workplace and how startups should approach the recruitment process to not struggle with the gender gap later on.